Bangalore, 26th December 2008: IFIM Business School, Bangalore on Friday successfully concluded its two day conference on 'Doing Business in India'. A grand success, the event saw a reputed panel of individuals presenting papers on various subjects like Marketing, CRM, Finance, Economics, Human Resource, Corporate Governance and Business Ethics, Information Technology, Entrepreneurship, Knowledge management, Cross cultural management and other related areas.

Delivering the key-note address, Mr. Edwin Moses, Vice President Teleca AB said "India is an attractive destination since it has potential and underserved opportunities, but till now is being used and leveraged only for low cost business options. However, built to last should be our motto. Globally, Russia, China and we have similar challenges – the idea is for India to build a sustainable brand. The world economy should not be directed by a few countries. Globalization is an ongoing process and will continue with the world being flat or otherwise. Increasingly, people will determine success and our value system will judge how history views us."

Mr. Edwin Moses further believes that the way Indians do business has to transform from a hierarchical to an organizational system where the tiers are reduced – transparency and accountability are the key factors to be inculcated. The cookie crumbles at all family run businesses – what happens when the top tier retires? Where are the leaders? Indians have to take ownership and create leadership qualities. World over people want to come to India to get the touch and feel experience – which has to be given to them.

Mr. Swami Krishnan, Chief Executive Officer & Director, IFIM Business School said on the occasion "India is increasingly becoming an attractive partner to do business from and with as it offers a talent pool that is young, educated and has a large base of consumers. It remains one of the few economies that is still growing. Recent incidents like the Mumbai terror attacks and issues on corporate governance raised by the acquisition bid by a large IT company may result in this being questioned. However, the fundaments are strong and India must take this opportunity and move from "wage arbitrage" to creating "intellectual property" for it to become a necessary ingredient of the world economy. The topics which were discussed at our conference addresses all issues concerned with the technicalities of doing business in India. Our reputed presenters from across the world have valuable researched data which reinforces the fact that doing business in India is beneficial to any global organization".

Summing up the two day event, discussions on a very contemporary topic like "Doing business in India" saw more than 70 papers being read by Faculty Members, Management Scholars and Practitioners from all over the country. The conference also had participation from various other countries such as the Czech Republic, United Kingdom and New Zealand. On the final day, there was a round table organized where Dr. Gopal Mahapatra, Mr. Manzoor Ameen and Mr. Swami Krishnan had expressed their views on doing business in India

Cash award's for the three best papers were received by the following presenters:
 

First Prize: Mrs. Mahua Datta, prize money Rs. 10000/ - Second Prize: Mrs. Nibedita Saha, prize money Rs. 6000/ - Third Prize: Ms. Kimi Thareja prize money Rs. 4000/ -